The good old fashioned form of advertising, with newspapers, yellow pages, magazines, radio, and television still exists, but it is becoming obsolete. People are now searching the world wide web more than ever. Now is the time to get a website! A website that has a good conversion rate.

Some of the big companies, like Pepsi, even found it more profitable to advertise online than on television. They can have a lot more websites for their advertising dollar, instead of advertising on Super Bowl day.

Nowadays, it doesn’t even matter what kind of business you have, whether it’s an online business from home, a traditional business, or a mom-and-pop stand. If you really want to make yourself known, you need to have a website. A website that converts!

you are an entrepreneur

You finally become an entrepreneur. You finally have the right business, product or service you want. Now you decide that you want an amazing website to promote your online business from home or your brick-and-mortar business.

It could cost you a lot of money to get a great website up and running. You have to find the right domain name for it and a good hosting company. The first thing you should do is go to a domain name site, like Go Daddy, and search for the name that best suits your business.

domain, host, designer

You want your domain name to be relevant to your product or service and something that other people would be searching for. Go Daddy is a great company to help you with this, they even have people you can call and ask questions, a super help center.

Next, you need to find a good hosting company. There are tons of hosting companies out there, Host Gator is a good one. Do a search to find out which one is right for you, one that won’t go out of business. The last thing you want to happen is for your website to go down. That would be as bad as your building burning down with all your products inside.

Now that you have a domain name and hosting company, you need to find someone to design the perfect website for you. There are many website designers, but it is very important to do a search on them. Some will charge you an arm and a leg and then charge you more if you want something to change. So be especially careful when choosing a website designer.

If you already know a lot about computers, you can also design your own website. There is a lot of software out there to help you do this. Two fairly easy ones that you can use are Word Press or Joomla.

Website conversion rate

You finally have everything you need to advertise online. You have your business, your product or service, your domain name, your hosting company and your website. So what happens if your website doesn’t do the job it’s supposed to?

What if you don’t have anyone visiting your website, or you have tons of visitors, but no one is buying? Is it that people just don’t want your product or service? If so, why did they click through to your website in the first place?

Maybe it’s that your website just isn’t engaging them, how can you find out why your website isn’t converting? Converting means doing the work you spent all that money for.

Play the game of track

One way is to get people to play the game of clues. You can post on Twitter and Facebook with a link to the game on your website. It will give them five seconds to tell you what they got from your website. What better way to find out why your website isn’t converting than with the people who visit it.

Five seconds doesn’t seem like a long time, but the first impression people make when they read something is in the first three seconds. So if in the first three seconds they look at your website and they’re not interested, they’ll just click away.

You may think your website is the best, but by getting a new set of eyes on it and giving it feedback, you might just make it look better. What better way to create the perfect website than with the input of your customers.

You can get this information simply by searching online for a five-second test. Or through a company called Zurb, they have a free trial for you by getting people to play the clue game. Just look for Zurb and you’ll get a clue. It’s a quick and easy way to find out why your website isn’t converting, what you need to change about it, and why.

So are you really getting your message across through your website? If not, try this little five second test and get your website converted so your online home business or brick and mortar business can become the success you know it to be.

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